“Why wasn’t I consulted,” which I abbreviate as WWIC, is the fundamental question of the web. It is the rule from which other rules are derived. Humans have a fundamental need to be consulted, engaged, to exercise their knowledge (and thus power), and no other medium that came before has been able to tap into that as effectively.

Take a minute from your day to read the whole thing, Paul Ford wrote it for you and he is wise. Though I probably would have gone with Why Was I Not Consulted because it captures the officious tone that I imagine this sort of sentiment being delivered in, and also can be shortened to WWINC, which is at least pronounceable and oh, god, I’m doing it right now aren’t I?